|Best Practices Blog|
|Blog Post - September 14, 2021|
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Prevent the Objection, “We're satisfied with our current supplier.” Strategy 2 of 4
Objection 3 of 85:We’re satisfied with our current supplier
When does it usually occur? Initial contact.
During your pre-call planning, do a quick update of your Competitor Analysis to make sure you know your strengths against this competitor’s weaknesses for prospects in your target market segment.
You will always lead with your Unique Selling Points for this category of objections. It's how you establish the need.
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Select this link to download the free list of the 85 Most Common Sales Stopping Objections organized by missing "Buyer Beliefs" that cause them.
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